Dulee Paranavitana

  I have come across many people who lie, cheat and scam people out of their money, time and energy working in digital marketing and social media. This experience has been invaluable to me to help me understand more about how to spot a profile that might belong to a scammer. While on LinkedIn it’s very rare, as the system warns you about accepting connection requests from certain individuals, other platforms don’t do a good job at keeping these devious cybercriminals at bay. They Rarely Show Their Face From their profile picture to the images they upload, it’s mostly not about them and what they do. This is one major giveaway, if they don’t have a profile picture, especially on LinkedIn, they are likely hiding something because LinkedIn is one of the safest platforms online - if I say so myself. Unlike Meta who does a subpar job at keeping unlawful activities at bay, LinkedIn does a much better job. If they don’t even bother to upload a profile picture on a secure platform like Lin...

Since people here just adore throwing around the word, “ethics” I thought I will talk about the ethics of using AI or artificial intelligence. Artificial Intelligence didn’t magically appear during the last few years, as it appears to have, it has been around for 60 plus years, officially. I think people tend to go to town with things, especially if they are from where I am. Here are some things you might want to consider when using “AI” or artificial intelligence.  AI is Not Always Right While I can’t argue that I felt that AI is honest more than most people here, it tells the truth it thinks is true. Since it was created by humans, who are not always right (even if they firmly believe they are in and are oftentimes are in complete denial due to pride and ego), AI can make mistakes too. In other words, it can be wrong. Therefore when consulting AI on important matters, other than posting things on social media, you might want to fact-check what AI tools such as ChatGPT says. If Yo...

  You might be thinking, why you might want to consider blogging this year if so read on. There are many reasons as to why you might want to pick up blogging. If you have been thinking about starting one and have never gone through with the idea, take this as a sign to get started. With the advent of the extensive use of ChatGPT and other AI tools, there is one thing you have that AI doesn’t have. Your unique set of experience and your humanity. For a reader who reads on a regular basis it is easy to tell if someone has used AI to write an article or not. While some will claim that this article is written using AI though I wrote it word for word. The sad fact about life is, there is no pleasing everyone. If you are passionate about having your own blog, go ahead and do it. Take this as your sign! Here are some reasons why blogging is still relevant in 2025. There is a Demand for Human Content While AI has made life easier, this also means more and more people are resorting to using...

5 Steps to Craft a Winning CV If you are wondering about crafting a CV or revamping your existing CV, you might want to consider the following tips. If you are looking for a new job or are looking to revamp your CV, here are some tips to help you craft a better CV and hopefully land your dream job. Read the job description  The best way to increase the odds of landing a job, you need to read the job description well. Read it as many times as you need to try and understand what the job requirements are to get started. Try to understand what skills and experience they are looking for and try to craft your CV accordingly. Identify the skills and experience they are looking for and try to see how your skills and experience match up to it.  Look for Keywords When you are crafting a CV, try looking for keywords given in the job description. Try to add these keywords if they are relevant to your skills and experience. This will help your CV get picked up by ATS (Application Tracking ...

  You will learn it the easy way or the hard way - that money has wings as long as you give it wings. How do you give it wings? By not planning out your finances. At this point in time, I’m struggling with the aforementioned issue. I have a habit of spending impulsively - which is something I see as being detrimental to my financial stability. I’m trying to cut costs as much as possible - the first thing I thought of doing was to stop eating out and to stop lending people money without knowing for sure that they will pay it back (unless it is a gift of course). People have a way of taking advantage of people who don’t have a proper financial strategy in place. While it does sound rather harsh, I am writing this because I firmly believe that everyone should plan out how they spend their money - or suffer the consequences (like I have). While failing and making mistakes is inevitable, learning from them is super important. If you don’t learn from your mistakes, you will keep repeatin...

Just as in life we sometimes struggle to find our worth in our career journeys too. Be it your corporate role or your freelance roles, you might want to consider upskilling yourself, staying up to date and charging what your time is worth. If you are a freelancer, this is even more so, so do your best and take the share of what you deserve. You might, if you are anything like me, be reluctant to remind clients to pay their dues, and ask for compensation, but you must. Think of it this way, in life there are things we need to do though we might not like or might make us feel uncomfortable. But to do the things we like, sometimes we need to put up with things we don’t like, like reminding our clients that we need to be paid, and on time, as much as possible.       This article will focus on some tips to go about this professionally so that misunderstandings and misjudgments are minimal. Inevitably there will be people who see what’s wrong with you no matter what you do...

  I f you want to dip your toes or in this case fingers into the field of freelancing, you are not alone. While you might be afraid to leave your comfortable yet inconvenient day job, there might be this nagging voice in your head telling you, “I wish there were better ways to earn money than sacrificing my life to the corporate gods who want me to work, work and work more from nine to five.” This was my situation when I started freelancing. While it was not at all a smooth path paved with marble, I do love the freedom freelancing offers. With freelancing, you are not tied down to a single job or a single boss, which means that you have the freedom to explore and perhaps even earn more. But a word of caution, I believe you need to have a good reserve of finances to start freelancing, because when things go wrong, there won’t be a paycheck waiting for you, no matter the level of toxicity at your workplace and despite you might be having to deal with in your workplace environment, y...